Custom QR Code Designs

CustomQRCodes.com provides eye-catching, beautiful and intuitive designs for you. We make sure that our custom QR codes match your requirements and can even match your current designs.

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QR Code Art: Making Your Marketing More Interesting

07/04/2011

Customized QR CodeQR codes make it easier for your customers to get more information about your products or services, or get them to buy or avail of these, even if they do not go into your store or even if they are in a hurry.  This is because a QR code is so flexible that it can contain a lot of different information such as an image file, a video, or a website URL.

If you are a retailer or a marketer, you should have QR codes on your posters, brochures, business business cards, etc.  Any printed marketing material you produce should have this nifty little code in it.

QR codes usually come in black and white, and these monochromatic pixels contain the data you want to share.  So, why bother with a custom QR code art, you say?

Here are the top three reason why you should!

1. Marketing is all about getting your target market's attention!

Take a look at this newspaper ad with a QR code.  While everything is in pink and in color, the color scheme is ruined by the black and white QR code they have at the bottom.

QR Code News

It certainly looks like it has been pasted on, belatedly and as an after-thought.

The same thing happens to an M&M's advertisement here.

QR code MM

Admittedly, black and white is not a great color if you want to pique people's interests.

On the other hand, take a look at last year's Iron Man 2 poster with a niftily incorporated QR code.

Iron Man QR code

In this instance, the QR code is a part of the poster, instead of just looking like it was pasted on.  It does not look out of place, but instead it enhances the artwork on the poster.  Now that's QR code art!

2. Strengthen your brand.

Your brand is the visual representation of who you are, what your business is about and what you want people to think about you, your business, your products or services.  This is the reason why the world's top companies are very zealous when it comes to their brands, logos and trademarks.  And they have sought over time to improve and fortify their brands.

Customized QR codes can help you strengthen your brand image.  Take a look at these examples:

customized QR Code

customized QR code

Customized QR code

As you can see, you could easily identify the company behind the QR codes.  For some, you also get an idea at first glance of what the company is all about.  It is a simple addition to the code, but one that delivers more impact!

3. Build credibility with simple QR code art.

One of the criticisms for QR codes is that you could be directed to a site where you unknowingly download malware.  Seeing that QR codes are more or less difficult to customize while still retaining its scanability, having a customized QR code is like having a badge of authenticity, telling people that your QR code is safe to scan.

Custom QR Code Designs

Services

CustomQRCodes.com provides eye-catching, beautiful and intuitive designs for you.  We make sure that our custom QR codes match your requirements and can even match your current designs.

Furthermore, we have a team of graphic artists who are also custom QR code design experts and have an understanding of how brands work.  We can translate your brand into your custom QR code design!